There are numerous benefits to marketing a law practice with free legal directories on the internet. As more and more lawyers move to the web for advertising and marketing legal services, and with the yellow pages becoming a less and less preferred method of finding legal services, legal directories have become a necessity for lawyers who want to promote and market their website(s) on the internet.  Marketing  a law office or law firm with free legal directories (AKA free lawyer directory or free attorney dir

In a word, yes. Legal directories both put your firm before tens of thousands of prospective clients and improves your search engine ranking. The more websites linking to your website, the better your ranking, particularly if those external websites are popular ones. However, deciding which legal directory to use can be challenging. Here are some tips to finding the one that will genuinely help your practice. 

1.  How many visitors do the legal directories get? This is a key question to deciding whether it’s worth your w

Funny videos are the most likely of all types of video to go viral. Whether it’s cats playing with dogs, an inebriated college student relating the duel between of Alexander Hamilton and Aaron Burr, or children reenacting scenes from inappropriately themed movies, funny videos traverse cyberspace faster than a hot knife goes through butter. Given their popularity, wouldn’t it make sense for lawyers to try and use funny attorney videos to attract clients? Not necessarily. The legal profession is a se

Lawyers, even more than most professionals, need to stay abreast of modern technology. Here’s why. 

1. It allows them to market and advertise their services effectively. Those lawyers who understand and are comfortable with modern technology have a distinct edge in reaching modern consumers. In contemporary parlance, law firms with social networking profiles, a search engine optimized website, and multiple informational lawyer videos on a legal directory give those firms a leg up in attracting new

Most lawyer videos posted online bear little resemblance to the legal commercials you’ve probably seen on television: the stilted delivery by the fast-talking, well-dressed lawyer who explains how if you’ve been injured, you need to call him now. In fact, most online legal videos are informational in nature, designed to help people who have legal problems get answers to their questions. In sharing their hard-won legal knowledge for free, lawyers hope to both establish their credibility as trustworthy professionals—and potential partners i

Radio advertising used to offer a good return on a lawyer’s investment: the demographics were usually somewhat available, allowing for targeted marketing; the radio was widely listened to, making for a broad base of prospective clients; and the cost—at least compared to television commercials—was reasonable. Now, however, is the age of the Internet, and suddenly there is a whole new host of ways for lawyers to advertise: search engine optimization (SEO), legal directories, social networking sites,