There are many different ways to advertise a your law firm or practice with attorney video marketing. One of the easiest but often over looked way is to make a promotional video that markets yourself and your practice and post them online either to your website or to an attorney video host site such as viewmylawyer.com which answers the question “where do I post my lawyer videos?” In your attorney videos, you can show prospective clients what areas of law you practice, what results you have obtained for previous clients and what other services you can offer. All it takes is creativity and a little work to produce a quality video.  The cost of producing such a video as opposed to traditional means of advertising such as advertising in the yellow pages or advertising on radio is significantly lower too.

My advice is to shoot your own video yourself. If you can shoot a video and upload it to YouTube, you can do the same and upload it to a video hosting website such as Viewmylawyer.com. To get an idea of how to shoot a good attorney video, you can search for attorney videos online or go to YouTube and type in the term “lawyers.” There you can see how other lawyers have used regular videos they shot themselves to market their services. You can also run a search for “lawyer videos”, “attorney videos” or “attorney video marketing” in Google. This search should produce results with not only lawyers who have used video marketing, but also marketing and search engine optimization companies that help lawyers market their services. You can find such companies online or in your local newspapers.

However, if you decided to enlist the help of a professional video marketing company, finding a good company to produce your online video should not be that difficult as the more established ones are usually found on the first or second page of Google or other major search engines. Just search for ones in your local area so you can even stop by and check out their facilities. These companies usually have samples from past attorneys for which they have done work.  

For information and articles about attorney videos, there is even a website dedicated to news, articles and videos about anything and everything about attorney videos called attorneylawyervideos.com. There, you can find relevant articles and videos about lawyer videos. If you decide to use humor to market your services, you can also look at funnylawyervideos.com which has a collection of articles, funny attorney videos, and funny lawyer commercials and which allows everyone to post their funny lawyer videos for free. However, do remember to make your video fresh and original, to stand out from the rest of the competition.  

Do remember that marketing is an ongoing effort. Try to constantly add fresh, original, and unique content to your campaign, and create new and updated attorney videos that are relevant to the times giving that attorney video marketing involves more than shooting and uploading a video but may also involve content writing, search engine optimization, link building an more.

Tags: Attorney Video Marketing, online lawyer video marketing