Free Legal Directories, Attorney Directory, Lawyer Directory Marketing

There are numerous benefits to marketing a law practice with free legal directories on the internet. As more and more lawyers move to the web for advertising and marketing legal services, and with the yellow pages becoming a less and less preferred method of finding legal services, legal directories have become a necessity for lawyers who want to promote and market their website(s) on the internet.  Marketing  a law office or law firm with free legal directories (AKA free lawyer directory or free attorney directory) provides about the same benefits of marketing one with a paid legal directory (AKA lawyer directory or attorney directory). Here are some of the benefits of listing and marketing a law practice with free legal directories or a free legal directory such as Viewmylawyer.com:

1.   A lawyer directory or a free legal directory can put your website in front of millions or prospective clients. Clients usually search for lawyers on the internet in two ways:   By going straight to a popular attorney  directory and browsing through the directory to find listings of lawyers or law firms by location and practice area or by typing in search terms such as “Atlanta immigration lawyer”  in say, Google, to find a lawyer or legal services.  Good, paid lawyer directories or free legal directories can provide a lawyer an opportunity of being found through the first way. For example, a free and paid legal directory such as Viewmylawyer.com allows lawyers a free sign up package where they can sign up, login with their password and choose multiple city and practice area combinations and have their profile page with bios, articles and videos listed for free. With virtually almost every city in the United States covered by the attorney directory, and searchable by location and practice area, a lawyer with little or no visibility on the internet can gain instant exposure with the free listing service provided by this lawyer directory.

2.  Listing in free legal directories is cost effective for internet marketing.  With the yellow pages charging upwards of $300.00 for a lawyer business card size listing in a metropolitan area, a free listing in a lawyer directory is a no brainer approach to getting coverage at little or no cost. An attorney listing, if listed in in different attorney directory multiple times , can be a cost effective method advertising on the internet.

3.  Listing your website in free legal directories can improve your search engine ranking. As a website owner, besides on page optimization techniques such as changing meta tags, having good content on your website, etc. you need links; quality inbound links. Most attorney directories are known to have high page ranks, which can improve your search engine ranking, if linked from. Indeed, lawyers have been known to pay hundreds and even thousands of dollars for such quality links.  Free legal directories with a rel no follow attribute from the linking page can provide a lawyer or law firm with an easy way of employing this search engine optimization technique to improve the lawyer’s website ranking.

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August 31 2011 Categorized Under: Legal Marketing

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